Joining forces with Drowned Valley Brewing Co., Cartersville Mayor Matt Santini was delighted to help craft a new brew to raise funds for the United Way of Bartow County.
“I am passionate about serving our community and helping those in need,” Santini said. “The United Way serves nonprofit agencies that provide services to our friends and neighbors throughout Cartersville and Bartow County. What is also important to me is that the money raised in Bartow stays in Bartow.
“I would encourage everyone to give what they can to support those in need in our community. It may be through supporting this event by enjoying a beer or simply making a donation of money, time or talent to the United Way or one of their agencies.”
After learning about the fundraising idea, those involved jumped at the chance to support the local United Way.
“Brenda Morehouse, the president for United Way of Bartow County, approached the Drowned Valley team because of our community-focused mindset,” said Dean Kimberly, co-founder of Drowned Valley Brewing. “We love to give back to local charities in our community to help those in need.
“The fundraiser includes special T-shirts with 100% of the proceeds going to charity as well as a special brew, which involved Mayor Matt Santini. A portion of the sales for this brew will also be donated to United Way of Bartow County.”
Named The Grapefruit Gavel after Santini, the brew builds on one of Drowned Valley Brewing’s top beers — the Long Gone Blonde. The new creation will be released the weekend of Aug. 14. If it sells quickly, Drowned Valley Brewing may make a second batch.
“Mayor Matt Santini helped us think through and brew a refreshing, drinkable summer brew, which ultimately ended up being a grapefruit blonde ale,” Kimberly said. “This brew takes our most popular beer, the Long Gone Blonde, and is fermented with a generous amount of fresh grapefruit puree, similar to our popular strawberry and peach blondes. We believe Mayor Matt has picked a winner with this flavor profile — easy to drink, citrusy but not overwhelming and very refreshing, perfect for this summer heat.”
The Grapefruit Gavel will cost $5.50 for 16 ounces, $3.50 for 9 ounces and $12 for a 32-ounce crowler.
“The current COVID-19 crisis is truly impacting every American family,” Morehouse said. “Here in Bartow County, there are many families suffering. Since the onset of the pandemic, food insecurity has increased. This is particularly true for families with young children. Many families this month will be served with eviction notices. This is a huge concern in Bartow County.
“With the $600 unemployment COVID compensation program ending at the end of July, if you were behind on your rent or mortgage payments, you have zero ability to get caught up. The COVID-19 pandemic is also causing severe mental and physical strain on many of us. Having this collaborative effort to benefit the Bartow County community is uplifting and shows that people are willing to pull together to help during such difficult times.”
Proceeds from the fundraiser will assist “families in immediate need,” Morehouse shared.
“For the first time in the 15 years I have been at our local United Way, we are running two fundraising campaigns at the same time and I won't lie, it's not easy,” Morehouse said. “United Way of Bartow County currently has its COVID-19 response fund that you can donate to for helping families during the COVID crisis.
“We are also launching our Together We Can campaign to raise money for our local agencies to be able to provide programs to our local community in 2021. This is why we are so very grateful for Drowned Valley Brewing Co. and our local mayor for stepping up and helping the community. We need as many collaborative efforts as we can to get through such trying times," she said, also extending thanks to McStatts' Printing for its assistance with the United Way benefit.
Opened in late 2019, Drowned Valley Brewing at 4. S. Tennessee St. is the first craft brewery in Cartersville. The company’s team includes owners David and Pat Holt and co-founders Kimberly and JD Dean, who also is the head brewer.
“Drowned Valley Brewing started as a dream that JD and I chased for many years,” Kimberly said. “We love this industry, love traveling to different breweries and we knew Cartersville was ready for a craft brewery. JD brews world-class beer and we wanted to share these beers with the world.
“We were very fortunate and blessed to have met the Holts who also knew a brewery would work and thrive in Cartersville. Without them and without their vision, the size and scale of Drowned Valley would not be what it is today.”
For more information about Drowned Valley Brewing, call 470-523-8220 or visit its website, www.drownedvalleybrewing.beer, or Facebook page. Further details about the United Way of Bartow County can be obtained by calling 770-386-1677 or visiting www.bartowliveunited.org.