For Cartersville Medical Center CEO Chris Mosley, the recently opened Cartersville Urgent Care facility at 10 Main St. Marketplace is meant to fulfill a very specific need when it comes to local health care services.
“We identified that there was a gap in between patients seeing their primary care physician and the emergency room,” he said at Thursday’s ribbon-cutting ceremony sponsored by the Cartersville-Bartow County Chamber of Commerce. “So we saw that gap and based on that, based on our growing population, everything that was taking place within Bartow County right now, thought that this would make a really good addition to the health care community of Bartow County.”
Among other services, the approximately 5,000-square-foot facility between Kroger Marketplace and Starbucks offers X-ray imaging, lab testing, physicals, vaccinations and various levels of preventative care.
Although Cartersville Urgent Care just opened a few days ago, Mosley said he’s excited about the number of patients who have already visited the new facility.
“It tells us that we made a good decision locating, not just in Cartersville, but specifically locating here, because we feel like there was demand for urgent care in this area that wasn’t being met, and we’re helping meet that need,” he said. “We’re overwhelmed with how successful it’s been so far. We just have very high hopes for what this is going to mean for us and for this community.”
The local hospital, Mosley said, has spent several years trying to locate just the right spot for an urgent care facility.
“We couldn’t have found a better location than this, and we’re excited to be part of Chris’ team and being part of the Cartersville Medical Center family,” said Samir Bhatia, CEO of SmartCare Medical Group, an Atlanta-based urgent care development and management company that partnered with CMC for the joint venture. “With this, I would like to make a commitment to the community that we will be here to serve.”
Chamber CEO Cindy Williams made opening remarks at the ceremony, stating that she's long been appreciative of her organization's partnership with CMC.
“Specifically, their investment in this community in bricks and mortar, but I think more importantly, the people that make up this medical community,” she said. “We just cannot say ‘thank you’ enough for all that you do.”
A groundbreaking ceremony for the facility was held in late August, with construction taking a little under six months.
Rather than target a particular demographic, Mosley said the new clinic is targeting the “geography” of Cartersville, Bartow County and the surrounding communities.
“We see all varieties of insured patients — Medicare, Medicaid — we see patients, really, with most types of insurance,” he said. “And we’ve got a very competitive self-pay model, so even if a patient is uninsured, they’re welcome to come here. We’ve got a very transparent cash price.”
Cartersville Urgent Care is open from 8 a.m. to 8 p.m. Monday through Friday and from 9 a.m. to 6 p.m. on Saturday and Sunday.
As far as connectivity between the new facility and CMC's mainline operations, Mosley said he doesn't expect to see any "significant" overlap between the urgent care and the hospital's emergency department services.
“We think the real connection is going to be when patients come to our urgent care as an access point to our network of physicians and network of services that we have available at the hospital," he said. "It’s a nice way to come into our network and gain access to the very wonderful physicians and medical staff that we have, the lists of specialists that we have who work in conjunction with us.”
The new urgent care location off Main Street, however, could be just the beginning of expansions.
Not only did Mosley say CMC is interested in opening up more facilities throughout the area, he said the hospital is actively pursuing plans to potentially launch more urgent cares in and around Bartow.
“We’re definitely looking at this point, and we want to make sure we’re making good decisions, we want to make sure we’re in areas that we would bring something to the table,” he said. “If we arrive at the right place that we think we can make an impact and serve a community, then we’ll definitely be taking it very seriously as we seek to expand.”